Examination of Factors That Influence Entrepreneurial Intention of Atma Jaya Makassar University Students

Abstract

The purpose of this study was, therefore, to examine factors that influence entrepreneurial intention in Atma Jaya Makassar University students. Specifically, the study aimed at determining if there were relationships between the perceptions of desirability, and feasibility of entrepreneurship with entrepreneurial intention of the students. The study, tested how well Ajzen’s Theory of Planned Behavior applied in the Atma Jaya Makassar Students context. A questionnaire was developed and administered to 100 students from semester five to seven. Participants were selected using a convenience sampling technique, considering gender and accessibility. Survey was the main method of data collection. Data analysis methods included descriptive statistics, correlation, ANOVA, factor analysis, and regression analysis. The findings of this study reveal that perceived personal desirability of entrepreneurship was found to have the greatest influence on entrepreneurial intention and perceived feasibility the lowest.